While working at OC Sports & Entertainment I served as the lead creative on multiple immersive design intiatives. One of the most ambitious and unique of the proposed activations was a permanent sculpture compromised of over 70 motorized fixtures that served to greet guests arriving at the OCVibe Market Hall.
The striking choreography of glass and light naturally becomes a prominent visual beacon while providing a pleasant moving ambience. For additional dimension, a 20-point spatial audio system was spec'd to play ambient sound beds, intentional overtones and sounds of nature.
My favorite aspects of the Market Hall Chimes activation were the unique design challenges we faced as a team. Creating the final form factor took months of prototyping and revisions but the end result embodied the awe-inspiring impact and sophistication we sought to create.
